Call Masking small

Call Masking

Call Masking feature ensures that your personal phone number stays private. No need to share your phone number with everyone you are calling to. Share it only with the callers you choose.

Protect buyers’ and sellers’ personal phone numbers

Call Masking is a specific technique designed to protect the personal information of both parties – buyer and seller. It is important to note that masked numbers are always available only for a limited time. Usually, they are used only while the two parties are connecting.

When using this feature, a temporary phone number is created (either for both parties or just one), which allows them to communicate over a period of time without the need of revealing their personal information

After this time, the temporary number will expire. Furthermore, this number is recycled and used by other parties.

Provide better service with CloudTalk’s features

Dashboard illustration

A great example is the transportation app. Imagine that you order a ride through an app (Uber or Bolt). The driver is not able to find you, so he is trying to connect with you. As the transportation app provider wants to protect both parties – driver & customer, he will use call masking for both sides. 

Call masking works for both parties, so it protects the privacy of the caller, regardless of who he is – a sales or customer support rep or a client. 

Where is the Call Masking feature used?

Call Masking is an excellent way to protect your employees’ and customers’ privacy. The private phone number is replaced with the newly created one, so neither party will be able to find it. The same technique can be used when sending SMS messages. Here are just a few examples of use cases:

  • Delivery services, 
  • Transportation or ride-sharing applications, 
  • Marketplaces, 
  • Medical facilities, etc. 

Would you like to learn more about Call Masking? Contact our CloudTalk experts. 

Do you want to learn more about the Call Masking feature?

Please fill in our free trial form below and try CloudTalk today. Do you need help from our experts? Call us at +421 2 212 93 555 or write us an email at

Better experience for your customers

Start 14 days free trial

Fill in the form and experience cloud-based contact center for innovative businesses by yourself. Be the company your customers want you to be. Set up takes just 5 minutes.