Novocall Review 2026: 
Features, Pricing & User Feedback

Considering Novocall? Discover what real users say about its callback widget, pricing, and feature limits — plus see how CloudTalk compares as a full phone system.

Get CloudTalk Demo

Check Out Alternatives →

Table of contents

What is Novocall?

What are Novocall's key features?

What users say about Novocall?

What is Novocall?

Novocall is a cloud-based callback widget designed to help small businesses convert website visitors into inbound sales calls.

Founded in Singapore in 2017, the company’s core product is a click-to-call popup that visitors can use to request an instant or scheduled callback — connecting them to a sales rep within seconds.

Beyond the widget, Novocall offers a basic outbound dialer, call tracking for marketing attribution, virtual phone numbers, and two adjacent products: TimeSync (appointment scheduling) and NovoChat (WhatsApp messaging).

The platform integrates with HubSpot, Salesforce, Google Calendar, Slack, and Facebook Lead Ads, with most CRM integrations gated behind higher-tier plans.

For very small businesses that want a simple “request a callback” button on their website, Novocall solves a narrow but real problem.

What are Novocall’s key features?

Click-to-call website widget with customizable triggers, design, and per-page configuration
Instant and scheduled callback requests with email, SMS, and WhatsApp reminders
Basic outbound dialer and call tracking for marketing attribution
Virtual phone numbers in 42 countries (limited coverage in Africa and parts of LATAM)
Integrations with HubSpot, Salesforce, Google Calendar, Slack, and Facebook Lead Ads
TimeSync for appointment scheduling and NovoChat for WhatsApp Business automation

What users say about Novocall?

Based on 140+ verified reviews from G2, Capterra, GetApp, and Trustpilot.

😊 What Users Love

Setup is genuinely fast — most users report a working widget on their site in 15–20 minutes
Customizable callback widget with per-page triggers, design control, and language options
Responsive support team frequently called out by name in reviews — fast replies, even after hours
Effective for capturing inbound leads from web traffic, especially for high-ticket SMB use cases
Marketing attribution and call tracking are useful for connecting ad spend to actual phone conversions

I got the lifetime deal, so the pricing was great. The development team keeps updating the tool, which is really good. It has almost everything that Calendly has. They’ve improved the design in the last month, and now it looks more professional.

Juan G.

CEO

Full Review

😤 What Users Hate

No native voicemail on any plan — a baseline phone system feature is simply missing
Per-minute call credit costs aren’t published — final monthly bill is unpredictable
Plan naming is inconsistent across the site (Starter/Pro/Custom vs. Pro/Team/Business) — confusing to budget around
Many CRM integrations (HubSpot, Salesforce, webhooks) gated to higher tiers
“Powered by Novocall” branding can’t be removed without upgrading — feels like a freemium trap
Limited country coverage — 42 countries, with notable gaps in Africa and parts of LATAM
Most public reviews date back to 2018–2021; recent activity and product velocity are unclear

I can’t integrate with my google calendar. The last thing I want is for a prospect to schedule a call with me and me not be able to return the call. Inability to handle different company names for different widgets and clients drives me nuts.

Len K.

Project Manager

Full Review

What people are saying about Novocall on Capterra

See what real users are saying about Novocall — honest reviews, real experiences, and feedback from teams who have used it.

Novocall helps me a lot to get my phone ringing by pro-actively prompt the set visitors to contact me with their booking requests.

Egor U.MarketingAdvertising

CEO

Marketing and Advertising

We're quite happy and it's really good for B2B clients as saving our time, efforts and money. Sometimes the clients got afraid of getting a call from an international number.

Gourav M.Software

Software Engineer

Still deciding if it was worth it.

Eric H.Enterprise

Owner

Marketing and advertising

Founded2017

Team Size2,000+ Employees

G2 Rating4.7/5

Starting Price~$25/month/user

Coverage42 countries

CloudTalk – #1 Novocall Alternative

2026 Spring Leader

Looking for a Novocall Alternative?

See why 4,000+ businesses switched to CloudTalk for superior call quality and AI-powered features.

Get Demo See Comparison

Add favourite Integrations

Get a Local Numbers

Add AI Voice Agents

Top-rated on G2

Consistently rated highly on G2, CloudTalk helps teams ramp faster, avoid complexity, and rely on a phone system that works as expected from day one.

100+ integrations

Your CRM, helpdesk, and sales tools already talk to each other. CloudTalk just joins the conversation and makes it way more productive.

Coverage in 160+ countries

From next door to across the globe, CloudTalk keeps your calls clear, local, and ready to grow with your business.

Product Scope

Primarily a click-to-call widget for capturing inbound leads from website visitors. Outbound dialing exists but is basic.

A complete cloud-based business phone system covering inbound, outbound, IVR, AI voice agents, conversation intelligence, and global numbers.

Global Coverage

Plans starts at $29/mo, Pro at $49/mo, but per-minute call credit costs aren't published anywhere. Plan names are inconsistent across the site.

Transparent published pricing from $25/user/month. All core features included. No hidden per-minute credits, no plan-naming confusion.

Voicemail

Not available on any plan. A baseline phone system feature is simply missing from the product.

Native voicemail included on every plan, with voicemail drop, transcription, and CRM logging built in.

Call Recording

Locked behind the Business plan — out of reach for most small businesses.

Included on every plan, with searchable storage, automatic CRM sync, and AI-generated summaries on top.

Global Coverage

Local numbers in 42 countries. Reviewers specifically flag missing coverage in Africa and parts of LATAM.

Local numbers in 160+ countries with automated procurement, multi-carrier infrastructure, branded caller ID, and 99.99% uptime.

Outbound Dialing

Basic outbound dialer with limited automation. No power dialer, parallel dialer, or voicemail drop in the core product.

Integrations

Major CRM integrations (HubSpot, Salesforce, webhooks) gated to higher-tier plans. Lower tiers have limited connectivity.

100+ certified integrations available across all plans, with real-time two-way sync to HubSpot, Salesforce, Pipedrive, Zendesk, and more.

AI Capabilities

No native AI voice agents, transcription, sentiment analysis, or conversation intelligence in the product.

24/7 AI Voice Agents, AI transcription, sentiment analysis, call scoring, and topic extraction — built natively into the platform.

Product Scope

Novocall: Primarily a click-to-call widget for capturing inbound leads from website visitors. Outbound dialing exists but is basic.

CloudTalk: A complete cloud-based business phone system covering inbound, outbound, IVR, AI voice agents, conversation intelligence, and global numbers.

Global Coverage

Novocall: Plans starts at $29/mo, Pro at $49/mo, but per-minute call credit costs aren't published anywhere. Plan names are inconsistent across the site.

CloudTalk: Transparent published pricing from $25/user/month. All core features included. No hidden per-minute credits, no plan-naming confusion.

Voicemail

Novocall: Not available on any plan. A baseline phone system feature is simply missing from the product.

CloudTalk: Native voicemail included on every plan, with voicemail drop, transcription, and CRM logging built in.

Call Recording

Novocall: Locked behind the Business plan — out of reach for most small businesses.

CloudTalk: Included on every plan, with searchable storage, automatic CRM sync, and AI-generated summaries on top.

Global Coverage

Novocall: Local numbers in 42 countries. Reviewers specifically flag missing coverage in Africa and parts of LATAM.

CloudTalk: Local numbers in 160+ countries with automated procurement, multi-carrier infrastructure, branded caller ID, and 99.99% uptime.

Outbound Dialing

Novocall: Basic outbound dialer with limited automation. No power dialer, parallel dialer, or voicemail drop in the core product.

CloudTalk: Basic outbound dialer with limited automation. No power dialer, parallel dialer, or voicemail drop in the core product.

Integrations

Novocall: Major CRM integrations (HubSpot, Salesforce, webhooks) gated to higher-tier plans. Lower tiers have limited connectivity.

CloudTalk: 100+ certified integrations available across all plans, with real-time two-way sync to HubSpot, Salesforce, Pipedrive, Zendesk, and more.

AI Capabilities

Novocall: No native AI voice agents, transcription, sentiment analysis, or conversation intelligence in the product.

CloudTalk: 24/7 AI Voice Agents, AI transcription, sentiment analysis, call scoring, and topic extraction — built natively into the platform.

A real phone system, not a single feature

Novocall is a callback widget with extras bolted on. CloudTalk is a complete business phone system — inbound, outbound, IVR, AI, voicemail, recording, and analytics in one place. No outgrowing your tool every six months.

One predictable bill

Novocall publishes a subscription price but hides per-minute call credit costs. CloudTalk’s pricing is fully transparent — what you see on the pricing page is what you pay, with all core features included from $25/user/month.

Truly global — 160+ countries

Novocall covers 42 countries with notable gaps. CloudTalk gives you local numbers in 160+ countries with automated rotation, branded caller ID, and built-in spam remediation — built for international teams from day one.

Voicemail and recording on every plan

Novocall has no native voicemail on any tier and locks call recording. CloudTalk includes both on every plan, with transcription, searchable storage, and automatic CRM logging built in.

Outbound dialing that scales

Novocall’s outbound dialer is basic. CloudTalk includes Power Dialer, Parallel Dialer (10 lines at once), Preview Dialer, and AI Sales Dialer — so teams can scale outreach from 10 calls/day to 100+.

AI Voice Agents and Conversation Intelligence

Novocall has no native AI features. CloudTalk includes 24/7 AI Voice Agents, AI transcription, sentiment analysis, call scoring, and topic extraction — all native, all included, no separate modules to license.

Businesses That Switched to CloudTalk

Real results from real companies that made the move—and never looked back.

Not really. Novocall is primarily a click-to-call website widget designed to convert visitors into inbound sales calls. It does include some adjacent features — a basic outbound dialer, virtual numbers, and call tracking — but it’s missing baseline phone system functionality like native voicemail and affordable call recording. CloudTalk, by contrast, is a true cloud-based business phone system with the full feature set included.

Novocall’s Pro plan starts around $49/month on annual billing. The catch: per-minute call credit costs aren’t published anywhere on the pricing page. Industry estimates for similar callback platforms run $0.02–$0.10 per minute, so your real monthly bill is the subscription plus an unpredictable usage charge. CloudTalk’s pricing starts at $25/user/month with all core features included and no additional credit costs.

Novocall offers a basic outbound dialer, but it lacks the automation modern outbound teams need — no power dialer, no parallel dialer, no voicemail drop. CloudTalk includes Power Dialer, Parallel Dialer (10 lines at once), Preview Dialer, and AI Sales Dialer in the core platform — designed for teams that need to scale outreach.

Novocall offers local numbers in 42 countries, with reviewers specifically flagging gaps in Africa and parts of LATAM. CloudTalk gives you local numbers in 160+ countries with multi-carrier infrastructure, automated rotation, branded caller ID, and built-in spam remediation — purpose-built for global teams.

Novocall integrates with HubSpot, Salesforce, Google Calendar, Slack, and Facebook Lead Ads, but most CRM integrations are gated to higher-tier plans. CloudTalk offers 100+ certified integrations with real-time two-way sync available on all plans — every call logged, every ticket created, automatically.