Flagship Feature

Find the Buzz with AI Trending Topics

Use advanced conversation intelligence tools to spot recurring phrases, monitor agent performance, and ensure compliance—all through smart call transcript analysis. Stay ahead of customer trends.

Let AI Show You What Matters Most

Cut Manual Work by Up to 40%

With AI Trending Topics, you can reduce call analysis time by 30–40%. Skip the manual work and let AI surface key conversation trends instantly.

Pinpoint Key Themes Instantly

Leverage conversation intelligence tools to spotlight key moments in your calls. Track how specific topics evolve over time to uncover shifts in customer behavior.

Uncover New Opportunities

Reveal customer needs and emerging trends with real-time AI call analytics. Spot hidden patterns and turn raw conversations into strategic business insights.

We’ve helped thousands of global companies

Case studies featuring customers who are building faster.

Revolutionizing Revolut’s Efficiency and Saving 40+ Hours

“Thanks to CloudTalk’s reliability, we could improve sales teams’ performance and close more deals than we could have ever imagined.”

Jamie Devlin
Head of Operations

Increasing productivity for 200 customer support agents

“With CloudTalk’s Analytics I now get to see every step of the way. We can find discrepancies and gain a much better understanding of our teams.”

Nelly Donnelly
Service Delivery Manager

Delivering success for Glovo’s customer support team

“CloudTalk improved our team’s cost and efficiency. The script feature allows us to lead the calls in a much more systematic way.”

Yohann Bensadoun
Global Supply Growth

Scaling outbound calls for MyHeritage 158 sales agents

“We have seen a significant increase in our outbound call volume. We can now reach out to more prospects and customers than ever before.”

Elay Sasson Call
Center Manager

What Is Trending Topics?

Trending Topics is an AI-powered feature that automatically detects emerging subjects across customer conversations. This feature analyzes calls, chats, and other communication channels to surface trends and recurring themes before they become widespread issues.

Acting as an intelligent conversation monitoring tool, AI Trending Topics scans large volumes of customer data to deliver timely, actionable insights. It helps teams adapt faster by identifying rising customer concerns, informing proactive decisions, and improving overall contact center responsiveness.

How Does Trending Topics Work?

Trending Topics uses Natural Language Processing (NLP) to extract key terms and phrases from customer interactions—primarily from transcribed calls. It processes this data during the last 24 hours, grouping related terms and filtering out irrelevant language (e.g., filler words, small talk).

It then compares the current frequency of these clusters against their historical baseline using statistical modeling. Topics showing a rapid increase in mentions are flagged as “trending,” and surfaced in the dashboard. This allows teams to detect sudden shifts in customer concerns, product issues, or interests with minimal manual input.

Benefits of AI Trending Topics

Turn Customer Voice Into Business Value

Stay Ahead of Customer Needs

By analyzing real-time conversations, AI Trending Topics helps businesses detect shifts in customer behavior as they happen. Identify emerging concerns, new interests, or recurring frustrations early, so you can adjust messaging, support, and workflows.

Improve Performance and Coaching

With built-in conversation intelligence, AI Trending Topics reveals which topics are causing confusion or delay in calls. Use these insights to refine agent scripts, offer targeted coaching, and ensure your team is always prepared to handle trending questions and objections.

Make Smarter Strategic Decisions

By combining AI call analytics with real customer language, you uncover patterns that drive meaningful decisions. Whether it’s improving products, fine-tuning campaigns, or refining service workflows, every action is grounded in customer reality.

Take a Conversation Intelligence Tour

Key Use Cases for AI Trending Topics

Here’s how different teams turn insights into impact.

  • Healthcare Contact Centers: Monitor real-time spikes in patient concerns—like appointment delays or medication questions—to proactively adjust workflows.
  • Sales Teams: Identify which objections, competitor mentions, or product features are trending in calls to refine your pitch and increase close rates.
  • Real Estate Agencies: Track rising topics like “interest rate changes” or “school district inquiries” to tailor conversations and listings based on current buyer priorities.
  • Customer Support Teams: Spot recurring product bugs, billing issues, or onboarding gaps early—enabling faster escalations and fewer repeat calls.

How to Set Up CloudTalk’s Trending Topics

  • Log in to CloudTalk and navigate to Account > Settings.
  • Go into the AI Conversation Intelligence tab.
  • Under General Settings, make sure AI Conversation Intelligence is On.
  • Search and select all users whose calls will need to be processed.
  • Under Features, turn on Trending Topics and save Changes.

Features

Other features you might like

Call Summary & Tags

Eliminate repetition and boost efficiency with AI-powered post-call Summaries & Tags.

Topic Extraction

Track the topics discussed during calls to boost communication strategies.

Call Transcription

Analyze and understand your calls by automatically transcribing them with AI.

Talk/Listen Ratio

Track the Talk/Listen Ratio to provide data-backed feedback and enhance CX.

Frequently asked questions

Everything you need to know about the product and billing.

What are AI communication tools?

AI tools enhance and automate communication through features like chatbots, speech analysis, and virtual assistants—streamlining customer interactions.

How do AI tools detect trending topics?

They analyze large volumes of communication data to identify patterns and highlight frequently mentioned themes across calls, chats, and messages.

Can AI tools improve customer service?

Yes, they provide real-time insights into customer concerns, helping teams respond faster, resolve issues efficiently, and boost satisfaction.

How to Configure and Customize Call Flows in CloudTalk?

Simply drag elements like welcome messages, rules, and routing blocks in the Call Flow Designer to customize each step.

Are AI communication tools secure?

Most offer robust security protocols and comply with data privacy regulations, but it’s important to verify this before implementation.

What are the 5 basic sequences in a call flow?

Typically: Call Start → Greeting → Menu → Routing → Resolution. Each step helps guide callers effectively.

Do these tools require technical expertise to operate?

Most modern tools are built for ease of use, allowing non-technical teams to benefit from AI features without complex setup.

How do AI tools assist in decision-making?

They surface conversation trends and behavioral patterns that inform smarter product, marketing, and service strategies.

Can AI tools integrate with existing systems?

Yes, many AI tools support seamless integration with CRMs, helpdesks, and call center platforms for a unified workflow.

Still have questions?

Can’t find the answer you’re looking for? Please chat with our team.

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