Poliglota is a Chilean ed-tech startup delivering immersive language courses — and when the 2022 economic crisis forced a sudden downsize, their calling provider refused to budge. They switched to CloudTalk for the flexibility, and found a lot more than that. In two months, outbound success rose from 20% to 50%, lost deals dropped from 50% to 25%, and agent productivity climbed 10%.
About Poliglota
Poliglota delivers immersive language course experiences based on real-world situations to students across Latin America and beyond. The company operates a remote sales team responsible for converting inbound leads into enrolled students — a fast-moving, high-volume operation where speed and data visibility are everything.
Headquartered in Chile, Poliglota has built its growth on a proactive outbound model: call every lead, call them multiple times, and call them fast.
Problem
Locked Into the Wrong Provider at the Worst Moment
When the 2022 economic crisis hit, Poliglota moved quickly. They decided to downsize the sales team temporarily and reached out to all three of their vendors to make the necessary changes. Two of them cooperated without issue.
The third — their business calling solution — refused. The team was told they’d have to see out the rest of their contract before making any changes.
Poliglota was left with a choice: keep paying for twice as many seats as they needed, or go elsewhere. They went elsewhere.
Blind to Performance, Slow to React
Beyond the flexibility problem, the old setup was costing them in ways they hadn’t fully measured yet. The time from a lead filling in an online form to an agent actually calling them was around three hours. By then, the moment had usually passed.
There was no real-time sync between the calling system and their CRM. No way to act on a new lead the moment they raised their hand. And no intelligence layer to understand what was and wasn’t working.
On a typical day, the team made 150 calls and converted just 4 trial bookings. The numbers told a story — but they had no tool to read it.
Evaluation
The Right Call
Poliglota came to CloudTalk needing two things: flexibility to scale their team up or down, and real visibility into how their agents were performing. CloudTalk delivered both out of the gate.
The onboarding was fast. Thanks to CloudTalk’s user-friendly interface and Poliglota’s prior experience with virtual calling software, the entire team was up and running within a single day.
The connection quality was immediately noticeable — cleaner audio, fewer dropped calls, a more consistent experience for agents and leads alike.
The transition to CloudTalk was super smooth. Actually, agent productivity grew by 10% just as a direct result of the switch. We thought our sales team couldn’t handle more than 15 daily leads, but this year, on some days, they took care of 30 and even won more deals.
Solution
From Three Hours to Instant
With CloudTalk’s real-time two-way sync connected to HubSpot, Poliglota’s workflow changed fundamentally. The moment a lead submitted a form, the agent knew. No waiting, no batching, no lag.
Click-to-Call meant the agent could be dialling within seconds. And all recordings, notes, and call data flowed directly into HubSpot — giving the sales enablement team the material they needed to build scripts and playbooks grounded in what actually happened on calls.
We figured out that thanks to Click-to-Call and having all information synchronized between CloudTalk and HubSpot, we could call leads as soon as we signed them. Thanks to this, we reduced the rate of lost deals from 50% to around 25%.
Intelligence That Changed How They Operate
With CloudTalk’s analytics, Poliglota’s newly formed sales enablement team could finally diagnose what was limiting growth. What they found wasn’t poor salesmanship — it was reactivity. The team was losing leads not because of bad calls, but because of slow ones.
CloudTalk’s agent and call reports gave them the data to prove it, and the tools to fix it. With global coverage across 160+ countries, agents could also reach leads anywhere — directly from their mobile phones, with numbers matching the target’s local format.
Results
20% to 50% Outbound Success in Two Months
The numbers shifted fast. In just two months after switching to CloudTalk:
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30% increase in outbound success rates — from 20% to 50%
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10% increase in agent productivity — a direct result of the platform switch
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25% decrease in leads lost — down from 50% to 25%, driven by immediate lead response
The team that once struggled to handle 15 leads a day was now managing 30 — and winning more deals in the process.
Takeaway
Poliglota didn’t just swap phone systems. They removed the friction between intent and action — and that changed what their sales team was capable of.
