By S. Lucido-Balestrieri

| 14 Mar 2025

Call Center

15 Best Virtual Phone System Providers to Scale Your Business in 2025

74%¹ of customers may switch to a competitor after a poor communication experience, yet many businesses still rely on outdated phone systems—leading to dropped calls, limited scalability, and high costs. With remote work and global expansion on the rise, traditional landlines are no longer sustainable. The solution? Virtual phone systems.

Since 2020, business adoption of VoIP and video conferencing has grown by almost 212%², highlighting the shift toward cloud-based communication for cost savings, scalability, and seamless collaboration.

But with so many virtual phone system providers available, how do you choose the right one?

In this guide, we break down the 15 best virtual phone system providers, helping you find the perfect solution to boost your communication and future-proof your business.

Key Takeaways:

CloudTalk, RingCentral, and Nextiva are among the top virtual phone system providers. CloudTalk stands out for SMBs looking to scale, while RingCentral is best for enterprises needing a complete UCaaS platform, and Nextiva provides an accessible omnichannel solution.
Virtual phone systems offer flexibility and scalability, allowing businesses to manage calls from anywhere. CloudTalk stands out with its cloud-based infrastructure, AI-driven call distribution, and international number coverage in 160+ countries—ideal for global expansion and remote teams. In contrast, Dialpad and JustCall focus more on automation for sales and support teams.
Key features like AI-powered call routing, IVR, and analytics improve efficiency across providers. While CloudTalk excels in advanced analytics and Skill-Based Routing, Nextiva provides AI voicemail transcription, and 8×8 delivers predictive dialing for high-volume contact centers.
Cost and scalability vary by provider. CloudTalk offers the best balance of affordability, advanced AI features, and growth potential for SMBs, while Google Voice and Zoom Phone provide budget-friendly options with basic capabilities, and 8×8 and Vonage cater to larger teams requiring omnichannel support.

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What is a Virtual Phone System?

A virtual phone system is a cloud-based solution that allows businesses to make and receive calls over the Internet using VoIP. It eliminates the need for landlines, and allows the use of business numbers, extensions, and devices such as desk phones, computers, and mobile apps.

VoIP, cloud-based phone systems, and hosted phone systems are often used similarly, but there are some key differences:

VoIP (Voice over Internet Protocol): It’s like sending a voice message on WhatsApp instead of a landline—the voice travels over the internet instead of a phone line. This technology allows you to make and receive calls online rather than through traditional phone lines. It can be used with both on-premise and cloud-based systems.
Cloud phone system: It’s like using Netflix instead of buying DVDs—everything is stored in the cloud, and you just need an internet connection to access it from anywhere. This is a fully cloud-managed VoIP solution provided by an external provider. It doesn’t require additional hardware and can easily scale, making it ideal for remote teams.
Hosted phone system: It’s like having a personal chef in your kitchen—you provide the space and ingredients (internet and devices), but an expert takes care of preparing and serving everything without you having to worry about the technical details. This is a VoIP system managed by an external provider that uses the company’s internet infrastructure. It offers maintenance and support without the need to manage internal servers.

Virtual phone systems are ideal for SMBs, startups, and growing companies, as they offer scalability, low costs, and flexibility without requiring expensive infrastructure. They also help remote teams and home businesses stay connected from any device.

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15 Best Virtual Phone System Providers to Streamline Your Communication

The Voice over Internet Protocol (VoIP) services market is expected to reach $236.25 billion by 2028³. However, with so many providers available, finding the right one for your business can be overwhelming.

To simplify your search, we’ve compared 15 best virtual phone system providers, highlighting their key features, pros, cons, and starting prices:

Provider

Best For

Key Features

Starting Price

CloudTalk

SMBs looking to scale customer communication

Superior Call Quality, AI-Powered Analytics, Skill-Based Routing, IVR, CRM Integrations

$19/user/month (LATAM & NA only)

Nextiva

Small to medium-sized businesses

Omnichannel Communication, AI Voicemail Transcription, Advanced IVR, Video Conferencing

$20/user/month

Ooma

SMBs needing an affordable VoIP solution

Call Recording, Video Conferencing, Call Queueing, Auto Dialer

$19.95/user/month

Grasshopper

Small businesses & solopreneurs

Virtual Phone Numbers, Call Forwarding, Simultaneous Call Handling, Custom Greetings

$14/user/month

RingCentral

Small to large enterprises needing UCaaS

Omnichannel Communication, AI-Powered Analytics, Video Conferencing, IVR

$20/user/month

8×8

Midsize to large enterprises

Omnichannel Support, Skill-Based Routing, AI IVR, Auto Dialer

$24/user/month

Vonage

SMBs & enterprises expanding communication

AI-Powered Virtual Receptionist, Team Messaging, Video Conferencing, CRM Integration

$19.99/user/month

Dialpad

SMBs needing cost-effective communication

AI-Powered Call Transcription, Voicemail Management, Call Recording

$15/user/month

Zoom Phone

Small businesses using Zoom Meetings

Call Recording, Unlimited Domestic Calling, IVR, BYOC

$8/user/month

Ringover

SMBs & enterprises needing omnichannel communication

Power Dialer, ACD, CRM Integration, Omnichannel Messaging

$21/user/month

JustCall

Sales & support teams

AI Call Transcription, SMS Automation, Power Dialer, CRM Integrations

$19/user/month

GoTo Connect

Businesses needing VoIP, messaging & video

Video Meetings, SMS/MMS, CRM Integrations, Social Media Messaging

$26/user/month

VoiceSpin

Mid-sized & large businesses

AI-Powered Call Analytics, Predictive Dialer, Local Caller ID, Voicemail Automation

$36/user/month

Google Voice

Small businesses using Google Workspace

Voicemail Transcription, Call Forwarding, Google Workspace Integration

$10/user/month

Zoho Voice

SMBs & enterprise call centers

Zoho CRM Integration, IVR, Call Queues, Call Recording

$34/user/month

And now, let’s dig deeper into each provider.

#1 CloudTalk

CloudTalk is a feature-rich virtual phone system provider known for its superior call quality and access to numbers in 160+ countries at an affordable price. Trusted by 4,000+ businesses, it integrates seamlessly with 35+ tools, including HubSpot and Zendesk, making it a top AI-powered solution.

Key Features

Skill-Based Routing: Direct calls to the most qualified agent based on skills and availability, ensuring faster resolutions and improved customer satisfaction.
Interactive Voice Response (IVR): Automate call navigation with customizable IVR menus, allowing patients to quickly reach the right department, reducing wait times and improving service efficiency.
Call Recording: Securely record calls to ensure compliance, enhance agent training, and maintain accurate documentation for better customer care and dispute resolution.
AI-Powered Insights: Leverage AI-driven analytics to track call volumes, detect trends, and analyze sentiment, helping managers optimize staffing, enhance service quality, and boost customer satisfaction.

Pricing

CloudTalk offers four pricing plans, each with its own set of features:

Lite ($19/user/month, only in North America and LATAM): Includes unlimited US & Canada calling, business SMS, international numbers, call recording, basic call analytics, and 24/7 email/chat support.
Essential ($29/user/month): It offers 1,000 domestic outbound minutes, 24/7 live support, advanced analytics, IVR, Skill-Based routing, Integrations + Open API.
Expert ($49/user/month): It includes features like Power Dialer, Smart Dialer, VIP Queues, WhatsApp Inbound & Outbound Messages, and Call Monitoring.
Custom (Varies): This plan is tailored for businesses with unique needs and includes custom onboarding, unlimited outbound calls with flat rates, enterprise-level security, and developer support.

pros & cons

Pros:

Ease of use: The platform is intuitive and easy to navigate, allowing for quick adoption without a steep learning curve.
Scalability: CloudTalk allows businesses to easily add new users and expand their capabilities as they grow.
Reliability and stability: The platform delivers solid performance with minimal disruptions or downtime.

Cons:

No video conferencing or team messaging

Best for

It’s best suited for SMBs in a growth phase and looking to scale their sales and customer communication operations efficiently.

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#2 Nextiva

Nextiva is a cloud-based virtual phone system serving over 150,000 businesses with a unified solution for voice, video, chat, and collaboration tools. While it excels in multichannel communication and user-friendly design, its advanced voice features and analytics often come as add-ons, increasing costs for growing businesses.

Key Features

Omnichannel Communication: Integrates voice, video, chat, email, and social media into one platform, ensuring seamless customer interactions across channels.
Advanced IVR: Automates call routing with customizable menus, improving efficiency and directing callers to the right departments.
AI-Powered Voicemail Transcription: Converts voicemails into text, making it easier to review and respond without listening to the full message.
Team Collaboration Tools: Offers features like video conferencing, and team chat to enhance productivity and streamline internal communication.

pros & cons

Pros:

Call quality and reliability: Users report clear audio quality and stable connections, even for businesses making high call volumes daily.
User-friendly interface: Nextiva’s platform is intuitive and easy to navigate, allowing users to set it up and operate it with ease, even if they aren’t tech-savvy.
Multichannel management: Integrates easily with social media accounts, chatbots, and email inboxes, simplifying the customer experience across various channels.

Cons:

Extra features require additional costs: Nextiva’s basic plan is affordable, but many key features require costly upgrades, making Nextiva more expensive than other VoIP services. You must upgrade to the second-tier plan for calls, texts, or internet faxes.
Technical issues: Some complaints include intermittent call quality issues, inbound call routing changing randomly, one-way audio problems, and echo on the line.
Customer service concerns: Some users report long wait times, unresolved issues, and difficulty reaching higher-level support when dealing with Nextiva’s customer service.

Pricing

Nextiva offers four pricing plans tailored to meet the needs of different businesses:

Digital ($20/user/month): This plan supports omnichannel communication with features like live chat, social media management, and email integration.
Core ($30/user/month): It includes inbound and outbound calls, SMS, voicemail transcription, and basic call routing.
Engage ($40/user/month): This plan adds advanced reporting, chatbot functionality, and toll-free numbers.
Power Suite ($60/user/month): It offers advanced IVR, intelligent routing, supervisor dashboards, and transcription as add-ons.

Best For

Nextiva is ideal for small to medium-sized businesses (50-250 employees), offering scalability, affordability, and multichannel communication features without enterprise complexity.

#3 Ooma

Ooma is a virtual phone system provider that offers business and residential phone solutions, serving nearly two million users. It provides Ooma Office for small businesses, Ooma Enterprise for larger organizations, and Ooma Telo for residential customers.

Key Features

Call Recording: Available in higher-tier plans, allowing businesses to keep track of important conversations.
Video Conferencing: Supports up to 100 participants, enabling seamless virtual meetings.
Call Queueing: Helps manage high call volumes by placing callers in a queue until an agent is available.
Auto Dialer: Automates outbound calling to improve efficiency and streamline customer outreach.

pros & cons

Pros:

User-friendly interface: Ooma offers an easy setup process that doesn’t require advanced technical skills. Its intuitive dashboard simplifies managing call flows, greetings, and business hours.
24/7 customer support: They offer round-the-clock customer support, ensuring assistance is accessible whenever needed.
Flexibility and mobility: The “Find Me, Follow Me” feature allows calls to ring on multiple devices simultaneously, making it easy to stay connected on the go.

Cons:

Limited integrations and AI features: Basic features require upgrades to access, and it lacks modern integrations and AI-powered functionalities unless they opt for higher-tier plans.
Inconsistent call quality: Some users have reported issues with call clarity and reliability, noting that call quality can be poor or calls may not connect.
Customer service issues: Although they offer 24/7 customer support, users often report difficulties with customer support, citing long wait times, unhelpful representatives, and a lack of resolution for complex issues.

Pricing

Ooma offers three pricing plans:

Essentials ($19.95/user/month): Includes unlimited calling in the U.S., Canada, Mexico, and Puerto Rico, a virtual receptionist, basic voicemail, and call forwarding.
Pro ($24.95/user/month): Adds a desktop app, video conferencing (up to 25 participants), SMS (250 messages/month), and call recording.
Pro Plus ($29.95/user/month): Includes video conferencing (up to 100 participants), CRM integrations (e.g., Salesforce, Microsoft Dynamics 365), call queueing, and an auto dialer.

Best For

Ooma is best for SMBs seeking an affordable VoIP solution with call management and conferencing features.

#4 Grasshopper

Grasshopper provides a virtual small business phone system in the US and Canada. It offers local, toll-free, and vanity numbers, enabling users to manage their business communications seamlessly through mobile and desktop apps.

Key Features

Virtual Phone Numbers: Grasshopper provides users with local and toll-free numbers, allowing businesses to establish a professional presence without needing physical phone lines.
Call Forwarding: It lets you automatically redirect calls to various devices or users based on business hours or custom settings.
Simultaneous Call Handling: Route calls to multiple users simultaneously until one answers, ensuring no call goes unanswered.
Custom Greetings: Users can record personalized greetings for their voicemail, enhancing customer interaction.

pros & cons

Pros:

Easy setup and user-friendly interface: Grasshopper requires no technical expertise for setup, making it simple for businesses to manage calls, texts, and voicemail via mobile and desktop apps.
Reliable VoIP and WiFi calling: It ensures stable call quality by automatically switching between WiFi and cellular networks, minimizing disruptions in areas with weak reception.
Virtual receptionist capabilities: The auto-attendant feature provides call routing, custom greetings, and after-hours call management, helping businesses maintain a professional image.

Cons:

Limited to US and Canada: Grasshopper does not support international calling beyond North America, restricting its usability for businesses with global operations.
Lack of integrations: It doesn’t offer direct integrations with major CRM or business tools, limiting automation and workflow efficiency.
Basic features with additional costs: Advanced functionalities like extra extensions, professional greetings, and virtual receptionists require additional fees, making it more expensive than it initially appears.

Pricing

Grasshopper offers three pricing plans designed for small businesses and solopreneurs:

True Solo ($14 per month): This plan includes one local or toll-free number, one extension, and unlimited domestic calling and texting. Features like voicemail transcription, custom greetings, and mobile/desktop apps ensure seamless communication.
Solo Plus ($25 per month): This plan offers unlimited users, three extensions, and call forwarding across 15 numbers. It includes all True Solo features, simultaneous call handling, and enhanced flexibility for growing businesses.
Small Business ($80 per month): This plan expands to five business numbers, unlimited users, and unlimited extensions. It also includes all Solo Plus features, making it suitable for teams handling higher call volumes and multiple departments.

Best For

Grasshopper is a virtual phone system for small businesses that prioritize ease of use, affordability, and flexibility in their communication systems.

#5 RingCentral

RingCentral is a leading virtual phone system solution that includes omnichannel communication and seamless collaboration tools. This makes it an ideal choice for businesses seeking a comprehensive Unified Communications as a Service (UCaaS) platform.

Key Features

RingSense for Sales: Analyzes interactions between salespeople and prospects, providing insights, follow-ups, and performance scoring to help sales teams close more deals.
Omnichannel Communication: Supports channels including voice, video, SMS, chat, and social media, which enables seamless interaction with customers across various platforms.
Video Conferencing Tools: Includes robust video conferencing features that support HD video quality, screen sharing, and meeting recording with built-in security measures to empower remote collaboration.
Advanced Call Management: Includes features like Call Recording, Call Flip, Visual Voicemail, and an IVR system to enhance customer interactions.

pros & cons

Pros:

Affordable Pricing: RingCentral’s plans are comparatively affordable and comprehensive.
Collaborative Features: As a UCaaS, RingCentral provides businesses with an extensive suite of collaboration features, including file sharing and conferencing.
Integration Capabilities: Thanks to a wide web of partnered providers, RingCentral can offer users a selection of 200+ integrations.

Cons:

Reliance on add-ons: Although RingCentral has an impressive number of features on offer, many of them are locked behind more expensive paywalls.
Missing features: Despite its comprehensive suite of features, RingCentral continues to miss some key tools, including sales dialers and automation.
Customer support: Based on testimonials from RingCentral’s review portals, customer support is the most commonly criticized aspect of its service.

Pricing

RingCentral offers three pricing plans to suit various business needs:

Core ($20/user/month): This plan includes unlimited domestic calling, SMS/MMS, IVR, and Single Sign-On (SSO).
Advanced ($25/user/month): It adds automatic call recording, advanced call monitoring, multi-site management, and CRM integrations.
Ultra ($35/user/month): This plan features customizable analytics, extended storage, device analytics, and AI-powered transcription and summaries.

Best For

Small businesses looking for scalable solutions and medium-sized and large enterprises that require comprehensive communication tools.

#6 8×8

8×8 serves businesses of all sizes with cloud-based communication solutions, including VoIP, UCaaS, and contact center services. Its platform offers omnichannel capabilities, AI-powered IVR, and advanced analytics to enhance customer interactions and agent productivity. With flexible plans and a broad integration ecosystem, 8×8 is a strong choice for organizations looking to streamline communication and improve operational efficiency.

Key Features

Auto Dialer: Automates dialing with preview, progressive, and predictive modes, boosting connection rates and agent productivity.
Omnichannel Capabilities: Manages interactions across voice, chat, email, SMS, social media, and video for a seamless customer experience.
Intelligent IVR: Uses speech recognition and NLP for natural customer interactions, enhancing self-service efficiency.
Analytics: Advanced analytics deliver detailed insights into call quality, agent efficiency, and overall team performance, enabling data-driven decisions.

pros & cons

Pros:

Ease of use: 8×8 is very easy to deploy and use, perfect for onboarding new teams.
Cost-effectiveness: It’s especially affordable for businesses handling high call volumes or needing global communication.
Integration capabilities: It integrates well with popular tools like Microsoft Teams, Salesforce, and Slack, allowing users to manage multiple applications from a single interface.

Cons:

Additional expenses:: 8×8 no longer displays its pricing, requiring users to contact sales. Many key features are locked behind expensive add-ons, increasing costs.
Limited VoIP features: Despite strong omnichannel tools, 8×8 lacks essential VoIP features. Advanced tools like predictive dialing are only in top-tier plans.
Customer support issues: Users report long wait times to reach a live person, often taking 90-120 minutes¹⁰and difficulties in getting return calls or responses to emails

Pricing

The virtual phone system provider hasn’t been showing its pricing since late 2023, requiring business owners to contact sales for detailed quotes. Here’s an overview of the last known pricing structure:

X2 ($24 per user/month): This plan includes unlimited calls to 14 countries, HD video conferencing, SMS/MMS, team chat, and basic integrations like Microsoft Teams.
X4 ($44 per user/month): It adds unlimited calls to 48 countries, advanced analytics, call monitoring, and reception tools with 8×8 Frontdesk.
X6 ($85 per user/month): It includes features like IVR, skills-based routing, call recording, and advanced analytics for improved sales call tracking.
X7 ($110 per user/month): This plan supports voice, SMS, email, and social media interactions in a unified interface, along with co-browsing and advanced integrations.
X8 ($140 per user/month): It offers speech and text analytics, quality management, and an auto-dialer to enhance outbound calling efficiency.

Best For

Midsize to large enterprises that require advanced communication solutions and looking for flexibility and the ability to integrate different communication channels.

#7 Vonage

Vonage provides cloud-based communication solutions designed to support businesses of all sizes with VoIP, UCaaS, and contact center services. Its platform includes team messaging, video conferencing, and CRM integrations to enhance collaboration and customer engagement. With scalable plans and a strong global presence, Vonage is a reliable choice for businesses looking to modernize their communication infrastructure.

Key Features

Virtual Receptionist: Vonage offers an AI-powered system that routes calls, conducts outbound surveys, and provides voice-based self-service options.
Video Conferencing with Vonage Meetings: The Vonage Meetings feature supports video and audio conferencing, which is crucial for remote teams.
Comprehensive Messaging Integrations: Vonage includes team messaging across all plans, facilitating collaboration among team members.
Customizable Agent Dashboard: Integrates with CRM systems, enabling agents to access client information quickly and manage calls efficiently.

pros & cons

Pros:

Call quality and reliability: Vonage ensures HD voice calls and stable video conferencing, providing consistent communication across desktop, mobile, and web applications.
Intuitive interface: The user-friendly dashboard simplifies operations, while integrations with ATS and CRM systems enhance workflow efficiency.
Comprehensive analytics: Vonage offers detailed call tracking and reporting, helping businesses optimize communication strategies and monitor team performance.

Cons:

Additional expenses: Base plans seem affordable, but essential features like call recording ($49.99/month) and call queuing ($14.99/month) require additional purchases.
Complex pricing structure: Additional service fees, regulatory charges, and separate international calling plans make it difficult for businesses to predict costs.
Limited international capabilities: While Vonage operates in 40+ countries, expanding globally requires add-ons and complex pricing tiers, making it less competitive for international teams.

Pricing

Vonage offers three pricing plans:

Mobile ($19.99 per user/month): This plan includes unlimited domestic calling, SMS/MMS capabilities, a virtual receptionist, and mobile/desktop apps for seamless communication on your mobile devices and laptop.
Premium ($29.99 per user/month): It adds team messaging, video meetings for up to 200 participants, VoIP desk phone support, and access to 20+ CRM integrations.
Advanced ($39.99 per user/month): This plan includes on-demand call recording, visual voicemail with transcription, advanced integrations, call group functionality, and extended user management options.

Best For

Small to medium-sized businesses, especially those looking to expand or manage high call volumes while benefiting from remote collaboration tools.

#8 Dialpad

Dialpad is a cost-effective virtual phone system provider that excels in integrations with platforms like Google Workspace and Office 365. It’s a good t choice for businesses seeking to modernize communication and enhance collaboration. Ideal for teams that prioritize flexibility and productivity, Dialpad offers a streamlined solution for essential business communications over complex call center functionalities.

Key Features

Unified Communication: Combines voice calls, video meetings, and messaging into a single platform, allowing users to communicate seamlessly across devices.
AI-Powered Tools: Leverages AI for features such as real-time transcription, call summaries, sentiment analysis, and coaching tools.
Voicemail Management: Dialpad offers advanced voicemail features, including voicemail transcription and live screening of voicemails.
Call Recording: Allows users to record calls manually or automatically (depending on the plan), which is useful for training and quality assurance.

pros & cons

Pros:

Seamless integrations: The platform integrates well with Google Workspace, Office 365, and major CRM systems like Salesforce, HubSpot, and Zendesk, streamlining workflows for businesses.
Cost-effective entry-level plan: With a starting price of $15 per user/month, Dialpad provides an affordable communication solution for small and growing businesses looking for essential VoIP capabilities.
Ease of use and quick setup: Many user appreciate Dialpad’s user-friendly interface, making it easy to navigate and implement, even for non-technical users.

Cons:

Additional costs and limited features: While the base price is low, many essential features like call queuing, international SMS, and advanced analytics are locked behind paid add-ons, making the actual cost much higher.
Customer support responsiveness: Some users find customer support slow to respond or inconsistent, receiving different answers from different reps for the same issue.
Call routing and system complexity: The call routing system lacks an intuitive overview, making it difficult for admins to see and manage how calls flow through departments. Users wish for a drag-and-drop call flow interface.

Pricing

Dialpad offers three pricing plans:

Standard ($15 per user/month): This plan includes unlimited domestic calling within the US and Canada, local SMS/MMS, AI-powered call and voicemail transcription, and integrations with Google Workspace and Microsoft 365.
Pro ($25 per user/month): This plan adds global SMS capabilities, multiple phone numbers per account, CRM integrations (Salesforce, HubSpot, Zendesk, and more), and 24/7 live agent support.
Enterprise (Contact for pricing): It includes Single Sign-on (SSO), unlimited office locations, unlimited ring groups, and priority live agent support.

Best For

SMBs that need robust communication tools without the complexity of larger enterprise solutions.

#9 Zoom Phone

Zoom Phone provides a cost-effective VoIP solution that integrates seamlessly with Zoom’s ecosystem, making it a good choice for businesses already using Zoom Meetings. It offers essential call management features, AI-powered tools, and flexible add-ons, ensuring smooth and efficient team communication.

Key Features

Bring Your Own Carrier (BYOC): Allows businesses to integrate their existing carriers for more flexibility and cost savings.
Call Recording & Transcription: Allows users to revisit key conversations and improve workflow.
Unlimited Domestic Calling: Allows unlimited calls within a selected country.
Interactive Voice Response (IVR): Helps automate call routing and improve efficiency.

pros & cons

Pros:

Multi-device support: Zoom Phone can be used on various devices, including desk phones, mobile phones, and computers.
Advanced call features: It offers features like call forwarding, call flip, call whisper, and call barge, which benefit customer service and sales teams.
Affordability: It’s generally more affordable than traditional business phone services, offering cost-efficient plans.

Cons:

No free trial: Unlike many competitors, Zoom Phone doesn’t offer a free trial to test its service.
Missing advanced features: Lacks key tools like Skill-Based Routing, Smart Dialer, and campaign management found in alternatives.
Limited international coverage: Offers fewer international numbers compared to competitors.

Pricing

Zoom Phone offers two pricing plans:

Pro ($8 per user/month): Includes outbound calling, call recording, call transcription, voicemail, and IVR.
Global Select ($20 per user/month): Adds unlimited domestic calling in a selected country, a standalone direct dial number, SMS/MMS capabilities, and access to a centralized management portal.

Best For

It’s best suited for micro and small businesses that need a cost-effective VoIP solution for outbound and international calling.

#10 Ringover

Ringover provides a cloud-based communication platform designed to enhance business calling, collaboration, and customer engagement. With features like Call Recording, Analytics, and Power Dialers, it helps teams improve efficiency and streamline workflows. Its flexible plans and Omnichannel capabilities make it a competitive choice for companies looking to optimize their phone systems.

Key Features

Cadence for Prospecting: Seamlessly integrates with CRMs to automate and manage follow-up processes, ensuring leads are tracked and nurtured effectively.
Power Dialer: Automates the dialing process to maximize agent productivity and minimize downtime between calls.
Automatic Call Distribution (ACD): Directs calls to the appropriate department using pre-recorded messages and menu options, reducing wait times.
Omnichannel Features: Allows businesses to centralize communication channels, including WhatsApp and email, for a more streamlined experience.

pros & cons

Pros:

Affordable entry plan: Ringover’s Smart Plan offers a lower-cost option compared to many competitors, making it accessible for small businesses.
Advanced call management: Features like Advanced IVR, Call Groups, and Smart Routing help streamline inbound and outbound call handling.
Collaboration tools: Includes built-in conferencing and messaging features to enhance team communication.

Cons:

Limited integrations: Even though Ringover advertises 80+ integrations, users are restricted to just 2-3 based on their pricing tier, with additional integrations requiring extra payment.
Feature gaps in lower plans: Key tools such as Power Dialer, Call Campaigns, and Voicemail Drop are only available in the highest-tier plan, making it difficult for smaller businesses to access advanced capabilities.
International number limitations: Ringover offers fewer international numbers compared to competitors, which can be a drawback for businesses with a global presence.

Pricing

Ringover offers three pricing plans designed to support different business needs:

Smart ($21/user/month): Provides essential calling features such as mobile and web apps, Click-to-Call, Call Recording, and basic collaboration tools like conferencing and messaging.
Business ($44/user/month): Adds Advanced IVR, Analytics, Smart Routing, and Agent Coaching to enhance call management and team performance.
Advanced ($54/user/month): Unlocks premium features like Call Campaigns, Power Dialer, Voicemail Drop, and Local Presence Dialing for more efficient outbound operations.

Best For

Ringover is best for SMBs, mid-market companies, and enterprises looking for a scalable VoIP solution. While it offers essential calling and routing features, some advanced capabilities require add-ons, which may impact overall costs.

#11 JustCall

JustCall is a small business virtual phone system designed for sales and support teams, offering AI-powered call management, automation, and CRM integrations. With flexible pricing plans, it allows businesses to streamline workflows, boost productivity, and improve customer interactions.

Key Features

AI-Powered Call Transcription: Converts voice conversations into text for better call documentation and analysis.
Power Dialer: Automates outbound calling to increase efficiency for sales and support teams.
CRM Integrations: Seamlessly connects with tools like Salesforce, HubSpot, and Zoho for synchronized customer interactions.
SMS Automation: Allows bulk messaging, follow-ups, and automated workflows for improved communication.

pros & cons

Pros:

Ease of use: JustCall is praised for its user-friendly interface, making it accessible even for beginners. Users appreciate how easy it is to set up and navigate the platform
Integration capabilities: Integrates well with various CRMs, such as Pipedrive, simplifying business operations by automating workflows and syncing contact data.
Flexibility and cost-effectiveness: Offers flexible pricing plans, appealing to businesses looking for cost-effective solutions without long-term commitments

Cons:

Additional expenses: Many essential features like AI tools, extra minutes, and SMS automation require costly add-ons.
Lack of Advanced Call Routing: Lacks a visual Call Flow Designer, making complex workflows harder to implement.
Limited customization: API capabilities and automation options are restricted, requiring additional fees for more flexibility.

Pricing

JustCall offers four pricing plans designed for sales and support teams:

Essentials ($19/user/month): Provides basic calling and SMS capabilities, voicemail, call forwarding, and limited integrations, with restricted minutes and SMS allowances.
Team ($29/user/month): Adds AI-powered call transcription (60-minute limit), 100+ integrations, team performance analytics, and IVR functionality, but lacks power dialers and bulk SMS campaigns.
Pro ($49/user/month): Includes power dialers, bulk SMS campaigns, live call monitoring, and advanced analytics, with some restrictions on calling minutes and SMS segmentation.
Business (Custom Pricing): Designed for enterprises, offering SSO, API access, personalized onboarding, and SLA agreements, but with a minimum of 10 users and some AI transcription limits.

Best For

JustCall is best for small to mid-sized businesses, with plans catering to basic calling needs, growing SMBs, and mid-market teams requiring AI and automation.

#12 GoTo Connect

GoTo Connect provides a virtual phone system for businesses designed for scalability and reliability. With tiered pricing and features ranging from basic call management to advanced contact center solutions, it caters to businesses of all sizes.

Key Features

Video Meetings: Supports up to 250 participants.
SMS and MMS Messaging: Available across all plans.
Social Media Messaging: Integrates with Facebook and Instagram Messenger.
CRM and API Integrations: Connects with platforms like Zoho and Salesforce.

pros & cons

Pros:

Reliable call quality: Users report clear and consistent call performance.
24/7 customer support: Assistance is available around the clock.
User-friendly interface: The platform is intuitive and easy to navigate, allowing them to text, call, and conduct virtual meetings from any device with an internet connection.

Cons:

High cost for advanced features: Many essential features are locked in the top-tier plan, which costs $80 per user/month—three times the price of the basic plan.
Limited analytics access: Advanced call reporting and analytics are only available in higher-tier plans or as add-ons.
No free trial: Unlike many competitors, GoTo Connect does not offer a free trial.

Pricing

GoTo Connect offers three pricing plans tailored for businesses of all sizes:

Phone System ($26/user/month): Provides essential VoIP features, including call routing, SMS/MMS, video meetings (up to 250 participants), and AI-powered video meeting summaries.
Connect CX ($34/user/month): Enhances communication with CRM and API integrations, WhatsApp, Facebook, and Instagram messaging, call reporting, and an auto-dialer.
Contact Center ($80/user/month): A full-featured contact center solution with intelligent call routing, call campaigns, agent coaching, and advanced analytics.

Best For

GoTo Connect suits small to mid-sized businesses needing VoIP, messaging, and video, while large companies may benefit from its advanced contact center features—though premium tools come at a high cost.

#13 VoiceSpin

VoiceSpin specializes in AI-powered omnichannel contact center solutions, enhancing customer communication across voice, SMS, email, chat, and social media. Its cloud-based platform supports both inbound and outbound communications, offering intelligent call routing and an AI-driven predictive dialer.

Key Features

Lead-Agent Matching: Uses AI and machine learning to score leads and match them with the most suitable agents, increasing the probability of successful outcomes.
Local Caller ID: Provides access to local numbers in over 160 countries, boosting call answer rates by displaying familiar area codes.
Voicemail Automation: Leaves pre-recorded voicemail messages when calls go unanswered, saving time for agents.
AI Speech Analytics: Offers keyword spotting, real-time alerts, and call insights to improve campaign effectiveness and ensure compliance.

pros & cons

Pros:

Real-time insights: AI speech analytics and real-time monitoring provide actionable insights into agent performance and customer interactions, enabling better decision-making and quality assurance.
Seamless integration: Its compatibility with over 50 CRM systems, such as Salesforce and HubSpot, simplifies workflows and provides agents with contextual information for personalized interactions.
User-friendly interface: Users highlight the platform’s ease of use and intuitive design, making it accessible even for teams with limited technical expertise

Cons:

Support response time: While the support team is praised for its effectiveness, some users mention that response times could be improved.
Customization constraints: While VoiceSpin offers many features, some reviews report limitations in tailoring the software to specific business needs.
Minimum agent requirement: The system requires at least three agents to operate effectively, making it less suitable for smaller teams or businesses.

Pricing

VoiceSpin offers three pricing plans:

Basic ($36/user/month): Ideal for small call centers, offering business phone service, IVR, call recording, reporting, SMS, and basic integrations.
Advanced ($77/user/month): Adds AI dialer, local caller ID, inbound call queues, bulk SMS, and premium integrations.
Enterprise (Custom Pricing): Fully customizable with AI Voice Bot, AI Chatbot, advanced analytics, workflow automation, and API developer support.

Best for

VoiceSpin’s virtual phone system is best suited for mid-sized and large businesses, particularly those with high-velocity sales teams and large call volumes

#14 Google Voice

Google Voice offers a simple and reliable VoIP solution for businesses looking to integrate communication within the Google ecosystem. With seamless compatibility with Google Workspace, it allows users to manage calls, texts, and voicemails across devices. While it may not have the most advanced features, its ease of use and familiar interface make it a great option for teams already using Google tools.

Key Features

Google Workspace Integration: Seamlessly connects with Google Calendar, Drive, and Gmail for unified communication.
Voicemail Transcription: Converts voicemails into text for easy reading and management.
Call Forwarding: Redirects incoming calls to different devices for better accessibility.
Auto Attendants: These are available in higher-tier plans to route calls efficiently.

pros & cons

Pros:

Unlimited text messaging in the U.S.: Provides free SMS/MMS within the United States.
User-friendly interface: Delivers a simple and intuitive platform that is easy to set up and use.
Cost-effective for basic needs: Offers an affordable entry-level plan for small businesses and individuals.

Cons:

Limited integrations: Only integrates with Google Workspace, excluding third-party CRM and business tools.
Restricted international availability: Service is only available in 14 countries, limiting global operations.
Basic feature set: Lacks advanced call management features like Call Queuing, Power Dialer, and workflow automation.

Pricing

Google Voice offers three pricing plans:

Starter ($10/user/month): Provides voicemail transcription, SMS/MMS, call forwarding, and integration with Google Workspace.
Standard ($20/user/month): Adds auto attendants, ring groups, and desk phone support for growing businesses.
Premier ($30/user/month): Includes international calling, advanced reporting via BigQuery, and eDiscovery for enterprise-level needs.

Best For

Google Voice is best suited for small businesses and startups looking for a simple, cost-effective phone system, as well as companies already using Google Workspace.

#15 Zoho Voice

Zoho Voice is a cloud-based telephony solution designed to streamline business communications, especially for small and mid-sized call centers. As part of the Zoho ecosystem, it integrates seamlessly with Zoho CRM, Desk, and other tools, making it an excellent choice for businesses already using Zoho products.

Key Features

Zoho Voice Desktop App: Allows users to manage calls directly from their computer.
IVR (Interactive Voice Response): Automates call routing to improve efficiency.
Call Queues: Helps manage high call volumes by organizing incoming calls.
Call Recording: Enables users to record conversations for training or compliance purposes.

pros & cons

Pros:

Seamless Zoho Ecosystem integration: Works natively with Zoho CRM, Desk, Recruit, and Bigin, making it an excellent choice for businesses already using Zoho products.
Queue Performance Metrics: Provides detailed insights into call queues, helping businesses optimize customer service operations.
Free telephony licenses in higher tiers: The Standard and Contact Center plans include additional free licenses, potentially reducing costs for larger teams.

Cons:

Higher pricing compared to competitors: Zoho Voice plans are more expensive than many alternatives, with limited additional value in lower-tier plans.
Lack of international numbers: Unlike competitors, Zoho Voice does not offer international phone numbers, restricting global business operations.
Limited integrations outside Zoho: While it integrates well with Zoho products, it lacks a broad range of third-party integrations, making it less flexible for businesses using other tools.

Pricing

Zoho Voice offers three pricing plans:

Basic ($34/user/month): Includes IVR, Call Queues, Voicemail, Call Recording, and a Zoho Voice Desktop App, with 250 Outbound and 1,000 Inbound Minutes per user.
Standard ($49/user/month): Offers the same features as Basic but includes 10 Free Telephony Licenses, making it suitable for growing teams.
Contact Center ($74/user/month): Adds Call Monitoring, Power Dialer, Queue Performance Metrics, and Advanced Noise Cancellation for enterprise call centers.

Best For

Zoho Voice is best suited for SMBs and enterprise call centers. Its Basic and Standard plans cater to SMBs needing essential telephony features, while the Contact Center plan is designed for larger teams requiring advanced call management tools.

5 Key Benefits of a Virtual Phone System for Your Business

What if your business could cut costs, boost efficiency, and stay connected from anywhere—all without traditional landlines? A virtual phone system makes it possible, giving your team the flexibility and advanced features needed to communicate seamlessly.

Here are five benefits of making the switch:

#1 Save costs: VoIP eliminates the need for expensive hardware and reduces operational costs. Businesses can save up to 75%¹⁶ when switching to a virtual phone system, cutting infrastructure and maintenance expenses.

#2 Scale effortlessly: Easily add or remove users and features as your business grows—without costly infrastructure upgrades. Whether expanding a team or entering a new market, scaling communication is seamless.

#3 Work anywhere, increase productivity: Virtual phone systems let employees take calls from any device, anywhere—whether in the office, at home, or on the go. 67%¹⁶ of mobile workers report higher productivity when using VoIP, thanks to its flexibility and seamless connectivity.

#4 Automate and optimize workflows: AI-powered call routing, CRM integrations, and real-time analytics streamline processes and reduce manual tasks, enabling teams to focus more on customers and growth.

Expand global reach: Establish a local or toll-free presence in multiple countries without physical office locations. Virtual numbers help businesses build trust and connect with international customers more easily.

Cut Costs & Scale with a Virtual Phone System

Learn How

How to Choose the Perfect Virtual Phone System For Your Business

Emma’s e-commerce business is thriving, but her virtual phone system is holding her back. Calls drop mid-conversation, audio quality is inconsistent, and customers struggle to reach the right person. Meanwhile, David, who runs a similar business, never faces these issues—his virtual phone system ensures seamless connections, smooth call routing, and effortless CRM syncing.

What’s the difference? David chose the right virtual system. Here’s how you can do the same:

Choose the right features: Identify essential tools for your business. If you handle high call volumes, prioritize IVR, call queuing, and analytics to improve call management. For growing teams, opt for custom call routing and voicemail transcription to streamline workflows.
Evaluate pricing & scalability: Check if the provider offers transparent, flexible pricing. If you’re starting small but planning to expand, ensure you can add users or upgrade features without hidden fees. A pay-as-you-grow model prevents unnecessary expenses.
Integrate seamlessly: Ensure the system connects smoothly with your existing tools like Salesforce, HubSpot, or Zoho CRM. Automatic syncing of customer interactions and call logs reduces data duplication and enhances workflow efficiency.
Ensure high call quality & reliability: Opt for a provider with strong uptime guarantees and multiple data centers to minimize disruptions. A geographically distributed infrastructure ensures stable connections, even during peak hours.
Prioritize security & compliance: Protect sensitive data with features like end-to-end encryption and fraud detection. Choose a provider that complies with GDPR, CCPA, or HIPAA if your industry demands strict data protection standards.

85%¹⁷ of Organizations Are Going Cloud-First by 2025—Will You?

Gartner predicts that by 2025, over 85% of organizations will embrace cloud-first strategies, making virtual phone systems essential for scalability, cost-efficiency, and seamless global connectivity.

However, choosing the right virtual phone system can make or break your success. It’s like building a house—without a solid foundation, everything crumbles. The wrong provider leads to dropped calls and costly fixes, while the right one ensures scalability, reliability, and seamless growth.

Among all the virtual phone system providers, CloudTalk stands out with superior call quality, access to 160+ international numbers, and powerful automation tools, giving businesses the flexibility to scale without limits.

So what is the secret to better communication and higher efficiency? A virtual phone system that works smarter, not harder. Try CloudTalk today and experience the difference!

Join the 85% Going Cloud-First

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FAQs

How does a virtual phone system work?

A virtual phone system uses VoIP to convert voice into data, transmit it over the internet, and convert it back into sound, enabling calls from any device.

How do I set up a virtual phone system?

Setting up a virtual phone system involves choosing a provider, assigning numbers, configuring call routing, integrating tools, testing quality, and optimizing the network.

Which is the best VoIP-based virtual phone system for small busineses?

CloudTalk is the best small business virtual phone system, offering 70+ features, global reach, CRM integration, scalability, analytics, and clear call quality.

How much does a virtual business phone system cost?

The cost of a virtual phone system ranges from $15 to $75 per user/month, depending on features. Additional fees may apply for international calls, numbers, or integrations.

Is a virtual phone system free?

Free virtual phone systems exist, offering basic features at no cost, while advanced tools and larger teams may require a paid plan depending on the provider.