Country CoverageItalyItalyUpdated date 15 Dec 2025

Get a Virtual Phone Number Italy

Want to expand your business into Italy without setting up a local branch? With CloudTalk, you can buy a +39 virtual Italian phone number from $6/month, activate it instantly, and start reaching Italian leads with numbers they trust.

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Choose from local, toll-free, or mobile numbers
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Enjoy reliable, crystal-clear VoIP calls all across Italy
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Display a local +39 caller ID & boost answer rates
+39
Italy Prefix
From $6
Number/Month
Reach 58M
Potential Customers

Types of Italian Virtual Numbers You Can Get with CloudTalk

Your Italy virtual number type defines how you connect with your customers. CloudTalk offers three types of Italian phone numbers, each built for a specific use case:

Local numbers (also called fixed or geographic) help your business appear truly local in major cities like Milan (+39 02) or Rome (+39 06). Each number uses a real area code, increasing pickup rates and customer trust. They include full inbound and outbound calling functionality.

  • Wait time: Instant activation (after address verification)
  • Cost per number: $6/month

Virtual Italian mobile numbers support national SMS (inbound and outbound). They’re ideal for verification messages, alerts, or automated notifications but cannot be used for voice calls.

  • Wait time: Instant activation
  • Cost per number: $30/month

Toll-free numbers let Italian customers reach you for free from anywhere in the country. They’re perfect for national hotlines, customer support, or inbound campaigns.

  • Wait time: Instant activation
  • Cost per number: $6/month + activation fee

Note: For call center activities, Italian law (AGCOM Regulation 46/17) requires informing callers if agents are located outside the EU, and offering transfer to an EU-based agent.

Before activation, CloudTalk verifies your details to comply with AGCOM and carrier rules. You’ll need to provide:

  • Local numbers: Company name, VAT number, and a real Italian service address.
  • Toll-free numbers: End-user name, valid address (anywhere), and VAT ID.
  • Mobile numbers: Company name, VAT number, and your representative’s ID and fiscal code.

CloudTalk checks these during setup to ensure compliance.

Note:

For toll-free call centers, AGCOM requires notifying callers if support is handled outside the EU. Learn more on CloudTalk’s phone number requirements page.

What is an Italian virtual Phone Number?

An Italian virtual number runs over the internet, so you can make local-feeling calls in Italy from anywhere.

Your Shortcut to Local Presence

A virtual Italian phone number works just like a regular one—but smarter. Hosted in the cloud, it lets your team make and receive calls across Italy without being physically present in the country.

An Italy virtual phone number helps your brand sound local and trustworthy. With familiar Italian prefixes like +39 02 (Milan) or +39 06 (Rome), you can build relationships with customers faster and improve your connection rates across regions.

Your Key to Business Growth

If you want flexibility for both calls and messaging, +39 Italian virtual mobile numbers are ideal for two-way SMS and WhatsApp verification. For nationwide coverage, Italian toll-free numbers (800 / 803) make it easy for customers to reach you free of charge.

With CloudTalk, you can get any of these number types in minutes and reach more Italian customers than ever.

Italy Telecom Regulations

Before calling people in Italy, you need to understand the local business calling rules—and how CloudTalk supports compliant use of Italian virtual numbers.

  • Prior consent: Promotional calls to individuals generally require a valid legal basis under GDPR/Italian rules (Source: Garante).
  • B2B calls: Outreach may be allowed where a commercial relationship or legitimate interest exists.
  • Caller transparency: Identify the caller and honor opt-out requests.
  • Regulatory oversight: Telecom/numbering oversight is handled by AGCOM.

Quick Gains

Why Choose a Virtual Italy Phone Number?

Establish a Local Presence

Appear local to your Italian customers—even if your team is abroad. A +39 Italian phone number builds instant credibility and helps your business integrate naturally into the local market.

Improve Connection Rates

People in Italy (or anywhere else) are far more likely to answer calls from numbers that look local. With a local Italy phone number and caller ID, you’ll reach more prospects than ever.

Cut Global Comms Costs

VoIP technology replaces expensive international calling with reliable internet-based calls. Save on telecom bills and reinvest those savings into more numbers to grow in other markets too.

VoIP Benefits

Why Growing Businesses Trust CloudTalk?

Scales with Your Growth

CloudTalk isn’t just about numbers—it’s a full-scale phone system that grows with your business. You can quickly add users, numbers, or regions without switching tools.

Built for Global Teams

Whether you’re based in America, Asia, Europe, or beyond, you can call Italian customers while appearing local. No hardware, no borders—just one platform that works anywhere.

Smarter Italian Calls

From AI-powered analytics to automation and contact sync, CloudTalk helps your team work faster & smarter. Every call to and from Italy becomes more trackable and effective.

Learn More About Italian Virtual Phone Numbers

An Italian VoIP phone number lets you make and receive calls over the internet instead of through traditional phone lines. It’s not tied to a SIM card or a physical office, making it ideal for remote teams, international companies, or any business expanding into Southern Europe.

Key characteristics of Italian VoIP numbers:

  • Internet-based calling: Reduce costs on domestic and international communication.
  • Multi-device access: Make and receive calls from any desktop, laptop, or mobile app.
  • Scalable setup: Add or remove lines instantly without extra hardware.
  • Local caller identity: Display a recognizable Italian area code for a better pick-up rate.

CloudTalk delivers Italian numbers through licensed carriers, ensuring reliable, crystal-clear quality and full compliance with AGCOM (the Italian Communications Authority).

Buying a virtual Italian number with CloudTalk is quick and secure, though local numbers require some verification.

Steps to get a virtual Italy phone number:

  1. Choose a VoIP provider: Select CloudTalk for verified carrier coverage and fast activation.
  2. Pick your number type: Choose between local, toll-free, or mobile numbers depending on your goals.
  3. Select your area code: For instance, +39 02 (Milan), +39 06 (Rome), or +39 081 (Naples).
  4. Submit documentation: Provide company name, VAT number, address, and representative ID if required.
  5. Activate and configure: Set up routing, IVR, analytics, or integrations right in CloudTalk’s dashboard.

Most Italian numbers activate instantly after document approval, giving your team immediate access to reliable, AGCOM-compliant communication.

There are several types of Italian virtual numbers, each serving different communication needs and business goals.

Basic types of Italian virtual numbers include:

  1. Local numbers (+39 02): Use real city-based area codes like Milan, Rome, or Naples to build trust and boost answer rates. These are ideal for regional customer relationships or local sales outreach.
  2. Toll-Free Numbers (800 / 803): Let customers call your business for free within Italy. Perfect for national campaigns, support lines, or customer service centers. Must comply with AGCOM regulations for call centers handling international calls.
  3. Shared-Cost/Premium Numbers (84X / 89X): Used for premium or paid information services. Regulated by AGCOM, these lines share the call cost between business and caller.
  4. Mobile Numbers (+39 3): Designed for SMS and WhatsApp verification, a virtual SMS number in Italy supports national inbound and outbound messaging but does not support voice calling. It is great for confirmations, alerts, or chat-based customer communication.
  5. National Numbers (199): Non-geographic Italian numbers that give your business a unified presence across the entire country. They’re commonly used by larger organizations or customer service centers offering nationwide coverage, regardless of location.
  6. Vanity Numbers (800-FERRARI): Easy-to-remember toll-free variants that boost brand recall in ads or promotions.

Providers like CloudTalk focus on the most compliant and business-ready formats—local, toll-free, and mobile—delivered through licensed Italian carriers to ensure full regulatory compliance, global coverage, and crystal-clear VoIP quality.

A virtual Italian phone number is essential for companies that want to connect with Italian customers, expand into the EU, or manage distributed operations across Europe—without opening a local branch.

Common use cases for Italian virtual numbers:

  • Market expansion: Enter Italy or Southern Europe with a local presence and recognizable caller ID.
  • Remote sales or support teams: Give your global teams +39 numbers to connect with Italian leads and clients.
  • National campaigns: Use toll-free numbers for inbound marketing or multilingual hotlines.
  • Customer service outsourcing: Provide EU-based numbers for clients while routing calls worldwide.

Modern VoIP platforms like CloudTalk centralize your international communication, allowing you to manage calls, analytics, and teams from one dashboard.

All Italian phone numbers follow the following Italian phone number format: +39 (Area Code) XXXX XXXX.

Here are common Italian phone number prefixes:

  • +39 02: Milan
  • +39 06: Rome
  • +39 081: Naples
  • +39 011: Turin
  • +39 3: Mobile numbers
  • 800 / 803: Toll-free numbers

Choosing the right prefix helps your business appear authentic and local to customers across Italy’s major cities and regions.

A virtual Italian number gives your business a local presence, reduces telecom costs, and keeps you compliant with Italian regulations.

Key business benefits of Italian virtual phone numbers:

  • Instant local credibility: Italian customers are more likely to answer calls from familiar +39 prefixes.
  • Lower telecom costs: Reduce your expenses by routing calls over VoIP instead of traditional lines.
  • CRM integration: Log every call, voicemail, and note automatically in your connected tools.
  • Regulatory compliance: All CloudTalk numbers follow AGCOM’s telecom and data protection standards.
  • Scalable setup: Add or remove numbers and users in few clicks as your team expands
  • 24/7 availability: Use smart routing, IVR, or AI Voice Agents & virtual receptionists to ensure your business never misses a call.

CloudTalk enhances these benefits with AI-powered analytics, multilingual automation, and seamless CRM integrations—helping your team scale faster, stay compliant, and deliver a better customer experience across Italy and beyond.

To use an Italian number with WhatsApp or WhatsApp Business, it must support SMS-based verification.

Mobile numbers (+39 3) are fully compatible with WhatsApp verification and can receive the SMS code required to activate your WhatsApp Business account. Local and toll-free numbers (800 / 803) are not supported for WhatsApp setup, as they do not handle SMS traffic.

CloudTalk provides mobile numbers that meet WhatsApp’s verification requirements, allowing you to register your account easily. However, the linking process itself must be completed via Meta Business Manager or through an approved WhatsApp Business Solution Provider (BSP).

SMS functionality in Italy depends on the number type and underlying carrier routing.

  • Mobile numbers in Italy support two-way SMS, making them ideal for text confirmations, OTPs, or marketing notifications.
  • Local numbers are voice-only and do not support SMS messaging.
  • Toll-free numbers also do not support SMS functionality.

CloudTalk verifies SMS compatibility during provisioning and ensures full compliance with AGCOM and carrier-level messaging standards, so your messages are always delivered securely and reliably.

While many VoIP providers offer Italian coverage, CloudTalk stands out for helping growing SMBs enter and scale within regulated EU markets like Italy—without complexity or risk.

You’ll benefit from:

  • Fast setup and quick number activation
  • End-to-end assistance throughout the verification process
  • AI-powered call analytics and a wide array of automation tools
  • CRM and helpdesk integrations with HubSpot, Salesforce, and more
  • Carrier-grade reliability and compliance with Italian telecom laws
  • Transparent pricing and multilingual support teams

CloudTalk goes beyond just providing numbers—it helps your business build trust, stay compliant, and communicate effectively across Italy and the rest of Europe, all from one powerful cloud-based platform.

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Features

Call Center Features That Maximize Your Italian Virtual Number Potential

Smart Call Routing

Calls from Italian customers should never get lost. Smart routing connects every inbound call to the right agent instantly—ensuring faster, more professional support.

Learn more
Flagship Feature

AI Sales Dialer

Turn your Italian number into a sales engine. Power, Smart, and Parallel modes automate outreach, boost connection rates, and keep reps focused on real conversations.

Learn more
Flagship Feature

AI Voice Agents

Let AI handle routine calls like FAQs or lead qualification in Italian and 60+ other languages—saving time and delivering faster, localized support, all around the clock.

Learn more

Virtual Caller ID

Display a local +39 caller ID when calling prospects. It builds trust, increases answer rates, and makes every call feel familiar—no matter where your reps call from.

Learn more

Phone Number Integrations

Integrate Your Italian Number with Your Stack

Connect your virtual phone number Italy with your CRM, helpdesk, or marketing tools in minutes. Log every call automatically, sync contact data, and trigger workflows across systems. CloudTalk integrates seamlessly with HubSpot, Salesforce, Pipedrive, Zendesk, and other platforms to keep your calls efficient and measurable.

Frequently Asked Questions

All you need to know about Italian virtual phone numbers for business.

You can get an Italian mobile number by signing up with a VoIP provider like CloudTalk. Once logged in, go to Dashboard → Numbers → Get a Number → Italy. Choose the mobile option (+39 3), upload your business verification documents, and activate your number after approval.

Italian mobile numbers always begin with the prefix +39 3, followed by 8 to 10 digits (for example, +39 347 123 4567). Fixed-line numbers start with regional codes like +39 02 for Milan or +39 06 for Rome, while toll-free lines use 800 or 803.

Yes, you can buy an Italian virtual number completely online through CloudTalk. Simply choose your preferred number type—local, toll-free, or mobile—provide your company details (including VAT and ID), and get activated in minutes with no physical SIM or office required.

Fully free Italian phone numbers are very rare. However, CloudTalk offers a 14-day trial to explore the platform—test call flows, dialers, CRM integrations, and even make or receive calls using an Italian test number.

Once you choose your preferred paid plan, you can purchase a virtual Italian number directly in CloudTalk’s dashboard.

Yes, Italian virtual numbers can be traced by carriers or authorities when required by law. While they don’t show your exact location, CloudTalk ensures all customer data is encrypted, private, and fully compliant with GDPR and AGCOM regulations.

Yes, it’s completely legal. CloudTalk’s Italian numbers are issued through licensed carriers and comply with AGCOM telecom and data protection standards.

To call Italy from the US, dial 011 (international access code) + 39 (Italy’s country code) + the local or mobile number. For example, to call Milan, you’d dial 011 39 02 XXXX XXXX.

To get Italian cell service, you can either buy a physical SIM from a local carrier or choose a VoIP alternative like CloudTalk. Virtual mobile numbers provide SMS capability, WhatsApp verification, and inbound/outbound messaging without needing a SIM or Italian residency.

To add an Italian number on WhatsApp, use the format +39 [number]. Only mobile numbers (+39 3) work for SMS verification. Local and toll-free numbers (02, 06, 800) can’t be used for WhatsApp Business accounts.

Yes. CloudTalk offers local, mobile, national, and toll-free virtual phone numbers in over 160+ countries. You can manage all your international lines from one platform and expand globally with unified calling, routing, and analytics.

Yes. Alongside a virtual number for Italy, CloudTalk lets you easily buy virtual phone numbers for 160+ other markets, including:

Explore additional countries and the availability of virtual numbers on CloudTalk’s country coverage page.

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